Press kit & guidelines

About the company

Parallel Loop helps businesses turn ambitious ideas into working AI systems. We combine AI Enablement, our AI Stack and hands-on engineering to build lasting capability alongside your team.

Meet our founders

Prateek Jogani and Yujun Chean co-founded FairDee, acquired by Qoala in 2021. Formerly Qoala’s CTO and Group COO, they bring AI expertise and experience scaling products, teams and businesses.

Prateek Jogani

Prateek Jogani

Yujun Chean

Yujun Chean

Logos

A continuous path forms the P and L, with nodes marking points of connection. Together, they give the mark a sense of flow, structure and continuity.

Download logos
Black outlined logomark for light backgrounds

Logomark

Coral symbol and black wordmark

Full logo

Logo spacing

Give the artwork room to breathe.

Download spacing guide
Logomark centered within its clear-space zone
Logomark clear space
Full logo within its clear-space zone
Full logo clear space

Logo misuse

These graphics are proprietary to Parallel Loop and may not be altered, combined with other graphics, or used to imply affiliation or endorsement. Written permission is required for any other use. Contact us with questions.

Do not stretch or deform the logo
Do not modify the layout
Do not use unofficial versions
Do not recolour the logo
Do not use on clashing backgrounds
Do not add a frame
Do not rotate the logo
Do not reverse the layout
Do not mirror the mark

Typeface

Use Instrument Sans for headings and body text, and Martian Mono for labels and technical details. Keep weights, spacing and hierarchy consistent across all materials.

Instrument Sans

Use this typeface for oversized, large and medium headlines.

Letter spacing
−4%
Line height
100–110%
Download typefaceInstrument Sans, including its font licence.

Martian Mono

Use this typeface for labels, overlines and code.

Letter spacing
0%
Line height
100–110%
Download typefaceMartian Mono, including its font licence.
Parallel Loop

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